Sarita Carreon for Tide "Gorgeous" (I Will Survive) TVC

When I went to the casting for the role of a pretty mom who can sing and dance for a detergent powder project, I had a tinge of trusting feeling that I was so close to making it. I was right, they called me couple weeks after to the final casting with 2 other singing moms for the role. We were taught a choreography for the song "I Will Survive" which I must admit that I did enjoy. Those who didn't make it to try for the lead role were asked to be my backup dancers. And after couple of days of fervent prayers, I got a text message from my manager that I finally made it!

I was in Iloilo for a photoshoot for the international Filipino fashion designer Rocky Gathercole when I was called in for the final rehearsal before the first shooting date. I had to fly back to Manila first flight on a Sunday morning. This was not the first time it happened that I flew back to Manila on a first flight from Iloilo. It also happened more than a year ago when I did the Blend 45 Coffee TVC and they had me flown back to Manila on my birthday.

So anyway, we had our first day of shoot for the Tide TVC at the former KB Studio along Marcos Hi-Way going to Antipolo City. Call time was noon time and I only had to do the first part of the TVC, where I was wearing a beige blouse, capri jeans, and almost no makeup. This was the "melodramatic" part of the TVC where I was asked to act angry and disappointed... over the detergent brand that I was using. Shoot was done by 8PM. I had to go back home right away to get a few hours of sleep because the call time for the 2nd shooting day was at 5AM - and it was a whole day shoot of the dancing with the "dancing housewives". It was a fun shoot with an awesome production headed by Direk Jason Tan and Assistant Director Melvin Lee - whom I have worked with for my Ceelin and Vonage TVCs earlier this year. Too bad I only had limited time bonding with the fun "dancing housewives" headed by Movement Studio proprietress/choreographer Lala since the director always needs me. Overall, it was an awesome experience. Plus the fact that I am the lead in it. :)

Here's the Tide TVC with project name "Gorgeous" where I was singing and dancing to the tune of Gloria Gaynor's "I Will Survive". Click HERE to view on Youtube.


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